Dunkin’ Brands, the company which includes Dunkin’ Donuts and Baskin-Robbins in its portfolio, is partnering with HubKonnect to offer marketing solutions driven by artificial intelligence (AI) to its ...

Content marketing, particularly of the digital variety, has become an increasingly popular item in modern marketers’ toolboxes. While many larger organizations have been quick to embrace content ...

Restaurant companies are shifting their marketing resources back to the local level. At least some of them are. “We’re going back old school and bringing on a local store marketing plan. It’s just ...

Opinions expressed by Entrepreneur contributors are their own. Over the years I’ve found that most entrepreneurs spend too much time and money on promotions that don’t generate new business. Whether ...

This post was sponsored by SOCi. The opinions expressed in this article are the sponsor’s own. As a marketer, you may feel like the ground is shifting under your feet with so many changes in the world ...

I had the chance to speak with a large hospital marketing department that had undergone numerous brand changes and acquisitions as their system expanded. Managing multiple brands across various ...

Local Marketing Plus SEO has announced the launch of a new marketing package tailored for local service businesses, including plumbing, HVAC, and electrical contractors. The program is designed to ...

Boomcycle Digital Marketing, a San Francisco Bay Area company that provides local SEO for home services providers, at the forefront of digital marketing solutions, has announced the launch of its ...

Local Marketing Plus SEO, a digital marketing agency based in Kelowna, British Columbia, has announced the launch of comprehensive AI-powered marketing tools designed specifically for trades and local ...

Multi-location brands should have a built-in advantage in local markets. Their scale brings name recognition, buying power and operational precision. Centralized oversight helps ensure brand ...