As marketers, it’s a never-ending challenge to get stakeholders to take action on our recommendations. But…I get it. It’s difficult to digest spreadsheets with thousands of rows of data like this: In ...

Data visualisation and chart analysis have evolved into essential tools for exploring and communicating complex quantitative information. Modern research within this field focuses on automating the ...

Data can often feel overwhelming—rows upon rows of numbers, scattered information, and endless spreadsheets that seem to blur together. If you’ve ever stared at a dataset wondering how to make sense ...

In a world overflowing with information, the ability to effectively condense complex data sets into visually appealing and easily interpretable graphics is more important than ever. This is where data ...

Data-visualization companies are creating buzz with visual representations that let you "see" your data and manipulate it—instead of reading columns of numbers. Big data is a big plus: You can collect ...

When it comes to visualizing data, there is no shortage of charts and graphs to choose from. From traditional graphs to innovative hand-coded visualizations, there is a continuum of visualizations ...

In his new book, “How Charts Lie,” Alberto Cairo minces no words when laying out the dangers of poorly designed data visualizations. He identifies five broad categories of chart designs that aren’t ...

Planning and executing an excellent SEO strategy is critical for any digital marketing campaign. However, the effort requires data to tell the story in a way that resonates with our clients. But ...

Charts can mislead, misinform, and cause panic. Here’s how to become conversant in the language of data visualization—and better understand the COVID-19 pandemic. We are in the middle of an ...